A blog covering the health/care ecosystem and people.🔒 SSL Verified

Table of Contents

• ↓ Health in Media at FIFA World Cup 2026 – Viva España, Wellbeing, and Love
• ↓ Listening to the Head of Listening at Listen Ventures, on the Future of Consumerized Healthcare
• ↓ Health and Healthcare Everywhere, Every Day – PwC and Circana Paint the Latest Picture of Health Consumers
• ↓ The State of the 2026 Consumer – A Focus on Health, Experience, and DIY-Agency, McKinsey Observes
• ↓ If You’re a Woman, Under 50, or Dealing with Mental Health or Respiratory Illness in America, You’re More Likely to Be Healthcare “Cost Insecure”
• ↓ Consumers Globally Are Defining Longevity in Self-Care As People Confront a World Out of Control
• ↓ Top Alternatives to healthpopuli.com

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"Thinking beyond hydration breaks, health and wellness featured big-time in this season of FIFA World Cup 2026. From wearable technology and digital health to prescription drugs and fitness gear, billions of global citizens were treated as health citizens by the likes of Adidas, Bristol Myers Squibb, Nike, and Unilever, the official personal care sponsor of the games. Check out Oura’s video, which supports the company’s role as the official wearables partner with U.S. Soccer with the Oura Ring being integrated into workflows for athletes, coaches and staff among 27 National Teams. Prior to opening day of this year’s World Cup,"

"To follow up my post painting the latest picture of health consumers (with new data from PwC and Circana), I want to point you all to my new smart-thinking colleague, Ellen Wilcox, an investor whose title as “Head of Listening” at Listen Ventures had me at “hello.” Oh, and with this diagram she posted on her LinkedIn channel.              Ellen developed this graphic based on her “listening” to the evolving ecosystem of consumer-driven health, as she is involved in assessing early-stage developments in fostering new brands of consumer health and wellness products and services. The"

"“Follow a consumer through the day, and health starts to show up everywhere.” That’s the observation of the PwC team assessing the annual Voice of the Consumer 2026 survey and shedding light on “the rise of everyday health.”                   I coined the phrase “HealthConsuming” (TM) in 2019 when I published a book with that title, discussing the convergence of: Patients-as-medical bill payers, bearing more financial risk for their health care Patients as self-carers, using Google to check new prescription medicines, symptoms, and provider profiles, culminating in, Patients “consumed” in two ways by health"

"Cost pressures and technology acceleration (read: AI) are reshaping and reinforcing post-COVID consumer behaviors, we learn from McKinsey’s State of the Consumer 2026. The research report is built on four key trends, which were discussed in a webinar session featuring Danielle Bozarth (New York-based) and Clarisse Magnin (Paris-based), Senior Partners with McKinsey, led in an insightful conversation by Global Editorial Director Lucia Rahilly.             This year, consumers’ behaviors are empowered and enabled through technology — AI, social media, and omnichannel communications that support peoples’ agency to research, find, purchase, and share experiences. And health is central"

Key Topics & Focus Areas for healthpopuli.com:

Health in Media at FIFA World Cup 2026 – Viva España, Wellbeing, and Love

Listening to the Head of Listening at Listen Ventures, on the Future of Consumerized Healthcare

Health and Healthcare Everywhere, Every Day – PwC and Circana Paint the Latest Picture of Health Consumers

The State of the 2026 Consumer – A Focus on Health, Experience, and DIY-Agency, McKinsey Observes

If You’re a Woman, Under 50, or Dealing with Mental Health or Respiratory Illness in America, You’re More Likely to Be Healthcare “Cost Insecure”

Consumers Globally Are Defining Longevity in Self-Care As People Confront a World Out of Control